27567: The Difference Between Internet Marketing and Blogging

Sometimes I need to refresh myself on the difference between blogging and internet marketing. When you write an article for a blog about internet marketing, is it still considered blogging?

I think most people consider blogging to be a form of expression that is directly related to their personal life. Wikipedia defines internet marketing or online marketing, as the marketing of products or services over the World Wide Web.

For the most part, the distinction between a blogger and an internet marketer is a bit fuzzy. The most obvious realization is that the average blogger probably doesn't make that much money online whereas the business savvy internet marketing might make a fortune selling advertising and affiliate products.

Generally bloggers write about their experiences, their opinions, current events, and things that interest them. Internet marketers tend to focus on subjects like search engine optimization, affiliate reviews, and marketing techniques. They are focused on making money plain and simple.

The typical internet marketer spends half their time in the field writing and the other half researching, optimizing and obtaining inbound links. Bloggers generally spend half their time writing and the other half of their time trying to get their peers to read their blogs.

To make a long story short just because you have a blog doesn't necessarily mean you are marketing it correctly. If you are serious about your blog either way you will most likely need to acquire internet traffic to leverage your blog. Regardless of whether or not you want to earn money online with your blog, learning the basic principals of internet marketing will most likely prove to be very useful in the acquisition of internet traffic.

Locke Dauch has a Bachelor's Degree in Marketing from Western Washington University. He has been writing and researching in the field for over ten years and is determined to continue his life long acquisition of knowledge in the disciplines of business and marketing.

More of his work can be viewed at the following website :

http://www.yourblogismoney.com

27567

Sunday, March 1, 2009

The Difference Between Internet Marketing and Blogging

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